The New England Society for Healthcare Communications (NESHCo) is the premier professional society for healthcare communications, public relations, marketing, advertising, and public affairs in New England. Sean Tracey was invited as a speaker for the Fall ’08 Symposium, and the evaluations from the attendees’ of Sean’s seminar were so positive, that Sean was invited again six months later to be the Spring meeting’s closing speaker. Sean’s Keynote presentation, Branding Shmanding, on May 6th in Providence, RI argued that what really counts for your organization’s perception in the marketplace is not what you SAY on paper (your mission, vision, values statements)…but it’s what people inside and outside your organization SEE and HEAR (your advertising, marketing, PR, and other communications)”.
Thanks again to Kelly Woodsum, Executive Director of NESHCo, for making this important event possible. For more information about NESHCo visit http://www.neshco.org
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