Grateful for advertising

STA has recently been working on a series of ads for Huggins Hospital, which will all be running in The Granite State News. The main goal of these ads is to celebrate and recognize the outstanding staff and departments at Huggins Hospital, rather then simply “selling” the physician practices and services.  The first ad featured Dr. Timothy Pinard. Judging by the letter to the editor of the newspaper (re-printed below) and the buzz that the hospital is hearing about the article, the launch of the campaign has been a major success. As Marianne Murphy, Huggins Hospital Marketing Manager, said, “It’s rare you get this kind of comment…actually thanking you for running an ad!”

[tweetmeme source=”@seantracey” only_single=false]

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